Seneca College Recruitment Campaign
Brief: Get prospective students to consider Seneca for their post secondary education
Idea: We launched the platform called Challenge Accepted. This empowering campaign demonstrated to prospective students in Toronto know that only at Seneca will they learn the skills and resilience to take on their futures. The photography featured current students bolstered by the campaign line that Seneca builds up their graduates to become future-proof.
The campaign was awarded a Bronze Effie
in the category of Education and Training
The campaign also won 4 Gold, 4 Silver and 1 Bronze
at the 36th Annual EduAd Awards.